Dear Email Marketer Thanks for your email. Even though I’m not responding with a personalized message, I just want you to imagine me, a fellow salesperson and marketer, and I want you to know that I feel your pain. I have my laptop and a cup of coffee and I’m
Keeping your blog populated with great content can be really tough. That’s because topic generation is super hard. I know–it sucks. Creating blog post topics used to be my least favorite part of my job. Maybe it’s your least favorite part of caring for your company’s blog. When I ask
Yes, it’s true, you can truly rock at finding your blog’s best target persona. Once you do, you’ll have a way to consistently use your blog as an effective weapon in your content marketing arsenal. That’s why I really love personas and highly recommend that all of my clients take
I’ll keep you in the loop. I never sell my email list.