Freelance Technology Writer

Reboot your b2b Saas content marketing

Is your content marketing broken? Year-over-year, content marketing of all forms (blogging, video, infographics, case studies, whitepapers, and more) grows. But that doesn’t make it any easier for marketers to know if their content is actually working. 

At first, this marketing magic was a black box. But that’s not true anymore. 

 

Inbound marketing gets better ROI than outbound. According to HubSpot, inbound is more effective regardless of company size, marketing budget, or even your company’s geographical location. 

Now, we know when content is working. Measuring and quantifying marketing performance is easier now than it’s ever been. 

I help B2B SaaS marketers troubleshoot broken content marketing and craft a strategy for getting back on track. If content marketing frustration sounds familiar to you, then we should chat. 

 

We look at why it's broken.

Together, we set SMART goals.

We craft a calendar + strategy.

We help with implementation.


Reach your quotas & delight customers

Request a content consultation today to learn where your ROI opportunities are. Find out how we can get you there. 

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Ready to learn more? Let’s talk. Connect with us at kaitlin@kaitlinmorrison.com