Freelance Technology Writer

your b2b content marketing resource

freelance tech writing and b2b Saas content marketing

Content marketing for B2B audiences is the bulk of what we do, and for a good reason – it’s not easy. That’s because B2B content marketing requires specialized knowledge and a knack for informative content. Business buyers are different. They’re looking for targeted information. They don’t have the time to waste on content that doesn’t fit their needs. 

I make it my mission to get the word out about your B2B software so you can book more demos, generate buzz on LinkedIn, prep for trade shows and maybe even boost your sales in the process. 

You see, there’s nothing worse than a great product no one knows about. If you’re creating innovative software, your prospects should know it exists so they can convince their bosses that they can’t live without it. Technology companies can’t find buyers without effectively communicating their value to prospects. With support from a pro freelance tech writing team, developing and publishing high-quality content is much easier. Every SaaS needs users, so every SaaS needs content marketing. Same with every other business-to-business organization. 

tech writer freelance services and B2B software content

Content marketing managers (like you, perhaps?) are busy people. Sometimes technology whitepapers, software case studies, and B2B SaaS blog posts aren’t written because software marketers have a lot of marketing channels to manage and little bandwidth to get it all done. 

Of course, some technology startups and B2B services companies are growing fast and don’t have in-house content marketing yet. 

If you need B2B content for your software brand, let’s talk and see if I’m a good fit for you. My team can offer you comprehensive content marketing strategy and execution support. The freelance technology writers I work with can serve as an extension of your team and help you achieve your marketing goals. Find out more about my technical writer freelance rates and how I can boost your outreach. 

B2B freelance writing and B2B content marketing services we offer

Our team doesn’t require hand-holding. We are experienced B2B content marketing writers who can help you with: 

  • Persona research and development: If you’re going after specific buyers (and who isn’t doing targeted marketing these days?), we can help you understand these buyers better through marketing research and development. 
  • Idea generation: We’ll help you generate customized ideas for your industry, persona, and market using SEO best practices and the latest data analytics. 
  • Content calendar planning: Stuck without B2B content marketing ideas? Let us help you plan and organize your to-be-published content ideas. 
  • Content creation: Let us research and write content that will make your brand stand out among B2B competitors. 
  • Content marketing data and analytics: We’ll help you track your ROI using real-time content marketing data. Take the guesswork out of your B2B content marketing and get comprehensive reporting on your progress. 

You don’t have to figure out content marketing on your own. We know B2B and our team of B2B freelance writers can help. 

Connect with Kaitlin

We look under the hood.

Together, we set SMART goals.

We craft a calendar + strategy.

We help with implementation.

Win business Users, Gain Market share, and make the Sales Dept Really Happy

Your team works hard and deserves to be discovered. Let your perfect users find you! Convert them over with relevant, hard-hitting content. 

Years in Marketing
Projects (and Counting)
Cups of Coffee

Technology waits for no one

That’s why I respond quickly! There’s work to be done, so let’s get to it: